Regularly we read business books that relate to project management. These books are on topics from project management, to strategy, to change management, and occasionally something really off the wall like history. We often write reviews and put them on the site. If we really like the book, we will write a synopsis of it, which takes a lot of time, and you need to register to read it.
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As they say in the army, never volunteer. Nowhere could that be truer than when it comes to project sponsorship. Given a choice between a root canal and project sponsorship, most managers and executives start looking up dentists on the internet. It is a sad fact—one that project managers must deal with on a daily basis. It is often the project manager’s first solid opportunity to lead up.
Recently I received the book Strategies for Project Sponsorship by Vicki James, Ron Rosenhead, and Peter Taylor, all good friends of mine and trustworthy twitter contributors. It took a while for the book to trickle “up” to the top of my stack; however, when it did I was more than impressed.